Nudie Jeans have gone from strength to strength in the past few years, moving from very simple and well made ‘tailored’ indigo jean if you like to a more street worthy, cool and all round accessible brand. 2013 is no different and the Nudie Jeans Spring / Summer Collection particularly strong.

Nudie Jeans Spring Summer 2013

An increase in styles and fits has been apparent for a while now, but the addition of block colours within their denim heritage bring them bang on trend for this year. We particularly love the Nudie Jeans Demin Pea Coat, and the coloured legwear we previously mentioned. The fit and quality is always second to none, I have a few pairs in the wardrobe that, assuming I don’t balloon, will follow me around for ever.

The main problem you will have is choosing whether to wash them or not, in the past the regular washing of jeans has always been frowned upon, losing some of their shape, and of course much of the colour, but each jean and piece of denim has it’s own story to tell, and washing them may well find the perfect story in yours. 2013 is going to be about denim, and it wouldn’t surprise us if it pretty much all about Nudie Jeans as well.

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